Last checked Sep 27, 2026
Wholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ)choolaah.comWholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ) is not currently listed as private-equity-owned.
Ownership & Acquisition History
No reliable evidence found that Choolaah is currently controlled by a private equity sponsor; it appears to be privately held and operated by Wholesome International LLC d/b/a Choolaah.
Notes
- Choolaah’s own Terms/Privacy Policy identifies the operating company as “Wholesome International LLC d/b/a Choolaah,” with no indication of PE ownership or a PE-controlled parent.
- An SEC Form D exists for “Choolaah Holdings LLC” (Delaware) listing Randhir Sethi and Raji Sankar as related persons/executive officers/directors; a Form D indicates private fundraising, but does not by itself evidence control by a private equity sponsor.
- Public company profiles and founder statements indicate the brand began operations in 2014 and was founded/led by the Sethi/Sankar team.
Sources
- Terms & Policy - Choolaah
Choolaah (official website) - Identifies the operating company as “Wholesome International LLC d/b/a Choolaah” (ownership/operator context) and provides official website confirmation.
- Choolaah Indian BBQ | LinkedIn
LinkedIn - Provides founding year (2014) and general company details.
- Choolaah Indian BBQ’s Post (first location opened in 2014 in Beachwood, OH; co-CEOs named)
LinkedIn - Supports founding timing and first location opening context (2014; Beachwood, Ohio) and identifies co-CEOs Raji Sankar & Randhir Sethi.
- Raji Sankar post (co-founder statement; first location in 2014 near Cleveland; names co-founder Randhir and co-founder Simran)
LinkedIn - Supports founders (Raji Sankar, Randhir Sethi; also identifies Simran Sethi as co-founder) and first location timing (2014).
- SEC Form D - Choolaah Holdings LLC (filed 2026-01-29)
U.S. Securities and Exchange Commission (EDGAR) - Shows private securities offering by Choolaah Holdings LLC and lists Randhir Sethi and Raji Sankar as related persons; does not evidence PE sponsor control.
- https://www.provath.com/companies/choolaah-holdings-llc
Web search - Consulted by the research agent
- https://www.linkedin.com/posts/choolaah-indian-bbq_meet-raji-sankar-co-ceo-of-choolaah-raji-activity-7100477071054786562-t4oX
Web search - Consulted by the research agent
- https://www.crunchbase.com/organization/choolaah
Web search - Consulted by the research agent
- https://rise25.com/podcast/spoton-series-transforming-peoples-quality-of-life-one-bite-at-a-time-with-raji-sankar-of-choolaah/
Web search - Consulted by the research agent
- https://www.linkedin.com/posts/choolaah-indian-bbq_we-are-thrilled-to-announce-the-grand-opening-activity-7141544756525891584-necM
Web search - Consulted by the research agent
- https://voyageohio.com/interview/hidden-gems-meet-choolaah-indian-bbq-of-choolaah/
Web search - Consulted by the research agent
- https://choolaah.com/our-story/
Web search - Consulted by the research agent
Ownership FAQ
Is Wholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ) owned by private equity?
No. Wholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ) does not currently appear to be private-equity-owned.
Who owns Wholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ)?
Privately held; operated by Wholesome International LLC d/b/a Choolaah
When was Wholesome International LLC d/b/a Choolaah (Choolaah Indian BBQ) last checked?
This page was last checked on Sep 27, 2026.